Prompt is a communications agency that enables marketers and entrepreneurs to increase their sales and marketing effectiveness. Specializing in innovative markets including sustainability, technology and healthcare, Prompt helps its clients communicate effectively and authentically with core audiences online and offline through PR, media relations, copywriting, webinars, market and industry analysis, social media, video content and customer reference programs.



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August 15th, 2014

Achtung, start-up alert!

Achtung, start-up alert!

Silicon Valley was yesterday. Now say hello to Silicon Allee. Frankfurt may be Germany’s financial capital and Hamburg the country’s media hotspot, but when it comes to founding new tech start-ups Berlin is definitely the place to be. With almost 3,000 start-ups and hundreds of millions of euros in investment, Berlin is rapidly gaining a…[more]

 

August 13th, 2014

Crowdfunding: Kickstarter is not the only fruit(ful way to fund your business)

Crowdfunding: Kickstarter is not the only fruit(ful way to fund your business)

The crowdfunding model is proving to be a spectacular success, boosting the prospects of tens of thousands of entrepreneurs while growing into a $5 billion industry. But despite conservative estimates that today’s business visionaries now have more than 450 different crowdfunding platforms to choose from, the vast majority of people still think that crowdfunding is…[more]

 

August 11th, 2014

Crowdfunding: Accentuate the rewards and eliminate the risks

Crowdfunding: Accentuate the rewards and eliminate the risks

You’ve thought long and hard about the amazing new product you’ll soon unleash on a waiting world. Creating a new crowdfunding project from just a blank template and a head crammed with ideas is a fantastic process of creativity, education, expectation and patience. But how can you help to encourage interest and pledges while doing…[more]

 

August 7th, 2014

Kickstarter woes: Coping with crickets, tumbleweed – and direct user feedback

Kickstarter woes: Coping with crickets, tumbleweed – and direct user feedback

Over the last few days I’ve spoken a great deal about crowdfunding, with a focus on Kickstarter, so thought I’d share a few thoughts about ‘crowdfunding fear’. I’ve previously written about ‘launch jitters’ – that moment when a start-up team or entrepreneur has to unveil its project to the big, bad outside world.  It can…[more]